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Programme  Titles  Presenters 
International Marketing
Session 6: Competitive Papers, Wednesday 6 July, 15:00 – 16:30
Red Rum Bar
Chair: Habte Selassie
International Market Selection through External Networks
Xinming He*1, Yingqi Wei2
1Newcastle University Business School, UK, 2University of York, UK
Talkin' ‘bout my generation!
Jessica Lichy
ICAR (Idrac), France
Reverse Export Promotion - Experiences from Least Developed Countries: An Exploratory Study 
Habte Selassie
Bedfordshire University, UK